Anne Marie Mattison, M.Ed., Joins Coldwell Banker M.M. Parrish Realtors!

by Jala Harris 2. November 2015 12:05

“Superior service, experience and respect at work for you”

Anne Marie Mattison, M.Ed., Realtor

Anne Marie Mattison has been a resident of Gainesville and Alachua County for 41 years. She came to Gainesville to attend the University of Florida and has earned both her BA and M.Ed. in Higher Education Leadership. She has served UF as an Advisor in the College of Agricultural and Life Sciences and was honored by her colleagues and students with the “Advisor of the Year” award after her first year of advising in 2011-12. Prior to her advising experience, she served as a UF Foundation Development Officer for the College of Medicine and raised funds for medical school students. She was also a Development Officer for Oak Hall School in Gainesville. Her private sector experience includes a successful 18 year career as the owner of an antique appraising and estate liquidation services business.

Anne Marie is a passionate believer in community service, voluntarism and philanthropy. She has served as a leader in many community based organizations from philanthropic women’s groups to president of two different Homeowner’s Associations.

Anne Marie’s unique blend of public and private sector experience allows her to bring to the real estate industry knowledge and skills which intersect well with both types of business cultures that exist in our area. She comes from a hard working family, half of whom are either realtors, property management specialists or real estate developers, as well as an architect. Her family background helped to shape her strong work ethic which drives her to reach for success in all her endeavors.

Anne Marie is married and is the mother of two sons. Her leisure time is spent with her family both traveling in North America as well as internationally. As a Master Gardener through UF’s IFAS extension service, she contributes many volunteer hours working with citizens to help solve their horticulture problems. She also spends many hours in her own landscape. Finally, she spends time with her two very active Jack Russell dogs, as she attempts to teach them to lower their extreme level of excitement. It hasn’t happened yet.

Some of Anne Marie’s credentials include:

  • Licensed real estate sales associate 
  • Member of the Gainesville-Alachua County Association of Realtors, Florida Association of Realtors and National Association of Realtors
  • President, Masonwood Neighborhood Association; past President of Suburban Heights Homeowner’s Association
  • Past President, Sustainers, Junior League of Gainesville
  • Past Vice-Chair, Gainesville-Alachua County Airport Authority

Contact Anne Marie at:

 352-538-2434 Cell
352-264-3796 Office


N.Y. Times best-selling author Andy Andrews Gave Insights to Coldwell Banker M. M. Parrish Realtors!

by Jala Harris 11. September 2015 10:02

Recently the associates and staff of Coldwell Banker M. M. Parrish were treated to insights from N.Y. Times best-selling author Andy Andrews. Andrews was in town to speak with the Gator football team and, because of his 25 year friendship with CBMMP Broker, Todd Rainsberger, he agreed to spend the afternoon with the Coldwell Banker team.

Andy Andrews is a popular business consultant and speaker for companies like Bank of America, Chick Fil-A, Walmart, U.S Special Forces, and others as well as the subject of a PBS special. His book, The Traveler's Gift, has been translated into 47 languages and sold millions of copies worldwide.

He spoke to the group about what it takes to be remarkable in business and how to compete at a level that the competition doesn't know exists. All 100+ people in attendance left with concrete ideas about how to better serve their customers and inspired with strategies of how to dominate the marketplace.

Barry Bullard "One Of The Area's Finest Builders" Featured In The Gainesville Sun!

by Jala Harris 24. August 2015 10:54

Dylan Thue-Jones and Coldwell Banker M.M. Parrish Realtors congratulate Barry Bullard on the great article in the Gainesville Sun on Sunday. Barry Bullard Homes has built more than 600 single-family homes. To read more about Barry and Barry Bullard homes click here.

We are proud to work with such a fine builder!

Realtor Donavaun Horne featured in Gainesville Magazine!

by Jala Harris 6. August 2015 15:33

Our own Donavaun Horne was featured in the August/September issue of Gainesville Magazine. The article discusses 2015’s trends in eyeglass frames.

Click here to view article.

Looking good Donavaun!


Gainesville FL Realtors | Videos and other cool stuff

Coldwell Banker M.M. Parrish Realtors participated in the Bowling for Buck$ Fundraiser!

by Jala Harris 20. July 2015 14:27

Last week Coldwell Banker M.M. Parrish Realtors participated in the Bowling for Buck$ Fundraiser held at Splitz Bowling Center! Over 111 bowlers raised $2,000 for Rebuilding Together of North Central Florida, $1,000 for Alachua Habitat for Humanity, and $1,000 for Family Promise of Gainesville! And we are now the NEW REALTOR® Champion!

We sure enjoyed the fun night of friendly competition and can’t wait to do it again next year!


Last week Coldwell Banker M.M. Parrish Realtors participated in the Bowling for Buck$ Fundraiser held at Splitz Bowling...

Posted by Coldwell Banker M.M. Parrish Realtors on Monday, July 20, 2015

Mark Stern Joins Coldwell Banker M.M. Parrish Realtors!

by Jala Harris 19. July 2015 11:02

Coldwell Banker M.M. Parrish, Realtors welcomes Mark Stern as the newest addition to our professional team.

Mark Stern is a Gainesville native who is happy to be back in his hometown. He completed his undergraduate and law degrees in North Carolina and Michigan before returning to the Sunshine State. Mark began his real estate career with Coldwell Banker in Winter Park, FL, where his work ethic and firm understanding of real estate law put his clients at ease. Whether you are planning to sell or looking to buy, it would be Mark's pleasure to help you with your real estate needs. He will work tirelessly on your behalf to ensure you get the best value for your investment dollars and he prides himself on being available 24/7 for his clients.

Contact Mark today!
Mark Stern, REALTOR®
352.281-4885 cell


Lauretta Fogg Recognized by RealTrends as one of America’s BEST Real Estate Agents!

by Jala Harris 15. July 2015 11:46

Congratulations to Lauretta Fogg for being recognized by RealTrends as one of America’s best real estate agents. For calendar year 2014, Lauretta ranked #47 in closed sales for the entire state of FL according to the RealTrends report. To lend perspective, Florida has more than 100,000 licensed real estate sales agents, so being ranked #47 while working in a smaller marketplace like Gainesville is quite remarkable. To read full report, click here.

For the Right Move in Real Estate, contact Lauretta today!


GRI, CRS, Broker Associate
Sr Vice President
(352) 222-0224
Lauretta Fogg on Facebook

Pros and Cons of Buying a Home with a Pool

by Jala Harris 6. July 2015 11:43

Pros and Cons of Buying a Home with a Pool
Coldwell Banker Blue Matter
David Marine
June 19,2015

Tips, advice and the cold, hard facts from pool owners and expert Coldwell Banker agents.

You’re a buyer looking for a new home. You come across an amazing home, but it has a pool. What’s your reaction?

Chances are you react strongly either for a pool or against one. I’m currently in the market for a home, and I went in with a very strong opinion that I did NOT want a home with a pool. But then there are some really nice homes with some really nice pools that got me wondering whether or not I should change my mind.
Isn’t it costly to upkeep? Do I have time to maintain it? Doesn’t it depend on where you live? All these questions are running through my mind so I set out to talk to actual home owners with pools and several Coldwell Banker agents to help me determine the real pros and cons of buying a home with a pool.

Pro: You’re the Cool House
There is no monetary value associated with this, but there’s definite advantages to being the home people want to go to. A number of my friends who have pools talked about how it gave them piece of mind that they knew all their kids friends and what was going on because of the amount of time being spent at their house. Plus parties, birthdays, and backyard BBQ’s are always better when a pool is involved.

Con: It’s an added expense, but maybe not as much as you think.
Pool maintenance will become a new line item in your budget, but how much is it really going to cost you? A friend of mine remarked that they paid someone to open their pool in the spring and it cost about $400, but they soon realized they could probably do it themselves in the future for less than $100. John Houseman with Coldwell Banker Sunstar-Morris Realty in Florida remarked that upkeep on a pool can be as cheap as $40-$50 a month if you do it yourself. Pools will also add an additional liability insurance to your statement, but depending on where you live some pool owners remark that it was only an additional $10-$20 a month.

Pro: It’s a Selling Feature…For Pool People
The concern of a pool being a tough feature when it comes time to sell is really dependent on where you live. If you’re in California, Florida, Arizona or Texas, you’re going to have a ton of interested people. If you’re in Maine, North Dakota, Minnesota and Michigan, you might have a tougher time at resale. Some Coldwell Banker agents in warmer markets are seeing a $15,000-$20,000 increase in selling price for homes with pools, but agents in more seasonal markets find homes with pools often take longer to sell as you’re waiting for the right person.

Con: When Something Goes Wrong, It’s Gonna Hurt Your Wallet
Repairing a pool is a nightmare. Every person I talked to that had a leakage problem or a structural repair issue with their pool talked about it as if it was the worst experience ever. Homes with newer pools are the way to go, but even that is no guarantee. You’ll want a thorough inspection of the pool’s condition before moving on buying a home with one. While determining the pros and cons of buying a home with a pool I also uncovered a number of tips for people who ultimately end up owning one:

  1. Look at getting a salt water pool. It costs more upfront but your investment is made back after 2 years. Plus you’ll save on chemicals.
  2. Put up a fence around the pool. Protects you from liabilities and helps you control who is going in the pool and at what times.
  3. Solar panel heating of a pool is something to consider that might save you money over the course of the time you own your home.
  4. Get a robotic pool cleaner to minimize the time you spend maintaining it.

My biggest takeaway is that buying a home with a pool is really dependent on where you live and the type of person you are. If you live in warmer climates, owning a pool makes perfect sense and the upkeep is not a budget breaker. Also if you have a family, especially with young children, owning a pool can be a great investment into the time you spend at home. However, if you’re in cooler climates and not a big swimmer, chances are you won’t value the emotional rewards from being a pool owner.


Gainesville Homes

Living in Style: The Shingle Home

by Jala Harris 29. June 2015 11:33

Andersen Windows explains why the shingle home style is the architecture of the late 19th century American summer.

Living in Style: The Shingle Home
Coldwell Banker Blue Matter
Victoria Lee
June 19,2015

Brought to you by Andersen® Windows

The Shingle style home is distinctly American and traces its beginnings to the late 19th century. This style is a direct result of a renewed interest in Colonial American architecture happening at that time, as well as a desire to move away from the highly ornate Victorian style that had become widespread.

The first appearances of Shingle style homes originated with architects designing summerhouses for their well-established clients in the popular summer communities along the East Coast. One of the architects’ many goals was to create houses that differed in appearance from those of their clients’ more formal city homes.

Key features of the Shingle style include:

  • Gently sloping gable roofs with narrow eaves
  • Conical-roofed round towers
  • Wood shingle wall surfaces
  • Asymmetrical façade
  • Multi-light windows
  • Exterior colors in greens, grays and shades of brown to allow the home to blend into its natural surroundings

Click here to read more

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Gainesville Homes

Jonathan Sherrod Joins Coldwell Banker M.M. Parrish Realtors!

by Jala Harris 16. June 2015 09:41

Coldwell Banker M.M. Parrish, Realtors welcomes Jonathan Sherrod as the newest addition to our professional team.

Jonathan was born and raised in Virginia where he began a career in the Military. His tours of duty led him to stays in Texas, Tennessee, Kentucky and overseas to Korea. After serving six years in the United States Army , he began a new career in management and sales, and it was this journey that led him to Florida. As a resident of North Central Florida for the past 15 years, he is grateful to have settled in the Gainesville, Florida area where he feels he was fortunate enough to have gotten married and started his family. Gainesville is truly home for him and he would enjoy nothing more than helping make it home for you and your family as well.

Jonathan believes the luckiest people in the world are those who love what they do, which led him to Real Estate. He enjoys meeting new people, exploring homes and land, as well as the variety a career in Real Estate offers. He is confident that he will find your dream home , sell your current home or find the perfect investment for you. When seeking a REALTOR® in Gainesville, Florida and the surrounding areas, Jonathan Sherrod is your go to guy.

Contact Jonathan today!
Jonathan Sherrod, REALTOR®
352.871.3990 cell